Why Is Duplicate Content Such A Problem for SEO?

As most people who run their own websites know, one of the basic rules of content is that yours has to be unique. Whether your site is a commercial endeavour in its own right, is intended to promote a business, or even if your site is not run for profit, you want as many relevant […]

A Quick Checklist for Your Local SEO

A lot of people are confused by local SEO. In reality, however, the principles are quite easy to grasp. There isn’t a magical formula that makes these SEO strategies work. Rather, it involves hard and consistent work. What matters, however, is that if you do it right, the effects on the page ranking and authority […]

Expert search engine optimization techniques to watch out for in 2015

As search engines keep evolving, internet marketers should continuously improve their skills to keep up with their best efforts. According to recent reports, 75% of the links on which the users click are due to SEO. Inbound leads also cost 61% less than the outbound leads, which come due to cold calling. Not only that, […]

Negative SEO: Detecting and Correcting a Growing Threat to Your Website

When you work on your SEO to improve your visibility in the search engines, your main focus is naturally on doing everything possible to make sure you stick to Google’s guidelines and avoid penalties. So what happens when someone targets your site with damaging SEO tactics? Unfortunately, the results can be disastrous. Negative SEO is […]

Reputable SEO Company Produces Better Marketing Results

In this century, as the number of people and organizations who engaged in business continues to rise, the number of websites is also increasing. That’s because, the World Wide Web is now the means of advertising and marketing of products or services of many businesses. With the increase of number of websites, the competition also […]

5 Google AdWords Changes That You Need to Know

In 1999, a company called Google decided to pilot an advertising program. The program featured ad prices based on cost-per-impression (CPM), and Google sold the ads using a team of sales reps. In 2000, the dotcom bubble burst, sending Internet advertising revenue down. For a while, Google considered selling all of its inventory to DoubleClick. […]

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