Digital marketing and SEO encompass a high number of different disciplines, including influencer outreach, link-building, content creation, graphic design, web development, technical analysis and a whole lot more. Despite such a wide variety of skills making up the industry however, there is a common skill that almost every specialist needs to work with clients and […]Read more "Do Your Client Spreadsheets Contain Errors?"
Search engine optimization, also known as SEO, is the process of building traffic from organic, or free, search engine results. As you can imagine, in a world of advertising where nothing is really free, it can be an overwhelming topic to a technology novice. Basically, when you search for something on Google or any other […]Read more "3 Core SEO Tips For Newbies To Websites"
With any business, the first impression you give your potential customers is the most important one. Small businesses can take advantage of this fact by gaining new customers and influencing them about their brand. In the modern digital environment, most people will get their first glimpse of your organization solely through your business’ homepage. Unlike […]Read more "5 Tips to Help You Create a Great Homepage for Your Small Business"
A poor website design could turn out to be a fatal business flaw if you neglect bringing on board a professional http://bluewhalemedia.co.uk/warrington-web-development/web-design-warrington/ agency. Become aware of the kind of web design agencies you need to avoid. It prevents you from making your website a victim of unethical design agencies with no technical expertise to speak […]Read more "Avoiding a Bad Web Design Agency"
Can you believe it’s been 12 years since Facebook’s official launch? Social media has been around for a while now. By some counts, more than 2 billion people — more than a quarter of the world’s population — use some form of social media. Worldwide adoption is growing by 25% per year, an absolutely insane […]Read more "Social Media Is Already Disrupting the Workplace. Here’s How."
Oftentimes, business owners launch digital marketing campaigns and grow excited about the idea of developing an impressive online presence that results in incredible conversion and a bigger audience. However, many corporate leaders find that their eCommerce platforms do not engender these brand-building results. Luckily, pinpointing problems with your online advertising campaign can empower you to […]Read more "Why Isn’t My Digital Marketing Campaign Working?"
As most people who run their own websites know, one of the basic rules of content is that yours has to be unique. Whether your site is a commercial endeavour in its own right, is intended to promote a business, or even if your site is not run for profit, you want as many relevant […]Read more "Why Is Duplicate Content Such A Problem for SEO?"
Marketing is increasingly responsible for improving returns for your business. Teams within a company are feeling strapped with restrained resources, shoe-string budgets and there is no sufficient training that is available. And if you keep an entire team for marketing, you could end up spending an entire budget and still not have your desires fulfilled. […]Read more "When should you hire an online marketing agency for your company?"
The work of the website developer is not the same every single year. What was really successful a few years ago is not even used at the moment. The professional website developers will always learn new things, expand and take advantage of the new technology that appears on the market. This does include knowledge about […]Read more "What Do Website Developers Know About SEO That Most People Do Not?"
A lot of people are confused by local SEO. In reality, however, the principles are quite easy to grasp. There isn’t a magical formula that makes these SEO strategies work. Rather, it involves hard and consistent work. What matters, however, is that if you do it right, the effects on the page ranking and authority […]Read more "A Quick Checklist for Your Local SEO"